Facilitate your commercial prospection
by generating leads
Perfectly integrated into your B to B business development strategy, the Internet offers many opportunities to reach an audience likely to be interested in your business. Our mission : to highlight what will make your difference on the web.
If you want to collect qualified leads for your company, our B to B webmarketing agency will help you implement your strategy and manage your lead generation campaigns.
STEP 1 : CREATION OF CAMPAIGN MATERIALS
Susciter l’intérêt des leads par la création de contenus pertinents tels que : landing page, vidéos, mini sites internet, visuels, bannières.
STEP 2 : SETTING UP THE RELEVANT LEVERS
Choice of the most relevant acquisition channels according to your target and campaign objectives.
STEP 3: DAY-TO-DAY MONITORING OF THE CAMPAIGN
Performance analysis for each acquisition channel. Implementation of continuous optimizations to boost results.
INBOUND MARKETING: A BtoB ASSET
Information retrieval practices have changed and users have the power to search for information rather than receive it (outbound marketing). Give users the power to choose by fully integrating the inbound marketing to your B-to-B business strategy.
APPEAL TO THE RIGHT AUDIENCE
Rich content in relevant information:
- blog / social networks
- computer graphics
- page composition
Multiply opportunities for contact with users :
- landing page
- contact form
- multiples call to action
RETAIN OVER TIME
Develop and maintain the relationship with various tools :
- lead scoring
IMPROVE ITS PERFORMANCE WITH
In other words, your chances of turning a prospect into a customer depend on how quickly you can respond to their requests after they have taken an interest in you for the first time. Marketing automation has therefore a strong interest in the b2b loyalty strategy.
Avoids wasting time on repetitive tasks and allows you to focus on what really adds value to your business.
This solution allows you to score your leads and to better understand their profile according to their behaviour. Boost your sales performance by contacting the most promising leads.
With e-mailing, personalize the relationship by sending the right information at the right time thanks to predefined scenarios.
The role of our agency Staenk is clear : improve your visibility on the web in order to gain new prospects and convert them into new customers. All the actions we take on a daily basis have the sole objective of contributing to the increase of your turnover.