WEBMARKETING BtoC
AGENCY
Increase your sales by generating
of qualified prospects
BtoC (Business to Consumer) is a term that refers to the relationship between companies and end consumers. BtoC companies are faced with challenges that are often different from business-to-business companies.
Our role as a BtoC webmarketing agency is to understand your issues and to be able to respond to them in the best possible way, thanks to a tailor-made support.
#1
CONTENT MARKETING :
ATTRACT YOUR BtoC PROSPECTS
Content marketing is one of the first acquisition levers for companies seeking to attract qualified prospects on their website, including e-commerce sites.
Our team of BtoC specialists will help you define the objectives of your content:
TRAFFIC
GENERATION
Our experts wield the levers of inbound marketing and search engine optimization (SEO) to generate traffic and qualified prospects on your website.
TRANSFORM YOUR PROSPECTS
INTO CUSTOMERS
We give your users the information that reassures them in their decision-making process, so that they can trust you: customer opinions, product descriptions, advice...
CUSTOMERS
SUPPORT INFORMATION
We make every effort to ensure that the content on your website is exactly what your prospects are looking for in terms of information.
EXHIBIT AND PROMOTE
YOUR BRAND
We highlight your brand and e-reputation on your website and/or social networks through brand content.
Our content marketing solutions
THE IMPORTANCE OF EMOTION
A B2C prospect is above all looking for a personal need, so he wants to personally satisfy his desires, his emotions, his costs and also the way he is perceived by others, i.e. his status.
Our team takes care of highlighting this emotional aspect in your content, in order to facilitate the prospect's decision-making process.
CONTENT IS KING
Internet users are constantly on the lookout for quality content that clearly meets their needs.
To address this issue, we carefully write useful and entertaining content, proving your expertise in the field in which you specialize.
TARGET THE RIGHT AUDIENCE
In order to create quality content that meets the needs of Internet users, it is essential to understand exactly what they are looking for.
The creation of buyers persona will allow you to better understand the profile of the users who are looking for you, but also those you are targeting.
Our acquisition levers for your e-commerce site
SEO
SEA
SOCIAL MEDIA
SOCIAL ADS
CONTENT MARKETING
#2
BUILD LONG-TERM CUSTOMER LOYALTY
A powerful engagement tool, marketing automation is an important part of your BtoC webmarketing strategy.
PERSONALIZE THE RELATIONSHIP WITH YOUR CUSTOMERS
Create promotional offers with personalized messages that are highly targeted and relevant to your customers.
CONTACT YOUR CUSTOMERS
AT THE RIGHT TIME
Thanks to the creation of scenarios, you multiply your chances of maintaining contact at the right time with your prospects/customers.
IMPROVE
THE CUSTOMER EXPERIENCE
Offer your customers an additional and different experience from the one you usually offer (VIP offer...)
SUCCESS
STORIES
Easyrequest
+78% of leads generated in 1 year
Digiforma
1150 leads per month
Lemon Caviar
From 2,000 to 20,000 visitors in 1 year
Aduro
37% of global conversion rate
Science Festival
287,000 people reached on social media
Rent & Drop
+50% of SEO traffic in 1 year
The social media represent a real asset in the acquisition of Business to Customer traffic. Indeed, they allow you to strategically position yourself where your prospects are located. The objective is to get in touch with them, in order to create a close relationship over the medium to long term.