Spring is finally here! And what is spring in the world of SEO without Google algorithm updates? Last year we witnessed the May 2020 Core Update – now let’s get ready for the much-anticipated Core Web Vitals storm that the famous search engine has been announcing for over a year. What’s new this year? Google, […]
If you have been interested in the performance of your blog posts, you may have been surprised by the lack of visibility of some of them. You have spent time on it, you think you have optimized it for SEO, your content is interesting, it has a real added value… But why it doesn’t work? […]
Search Engine Advertising (SEA) is the term used to describe all paid online advertising. A SEA strategy consists of campaigns that are deployed on search engines (such as Google Ads, Bing Ads …) or social networks (Facebook Ads, Linkedin Ads, sponsored ads Instagram etc..) distributed in the news feed of Internet users. What is Search […]
Webmarketing strategy, digital marketing, webmarketing consulting, the term has been used a lot for some time. But what is it really about? What does this rather vague notion of webmarketing encompass? Far from the early days of web sites, companies are now taking more offensive and intelligent approaches to face a tough competition. But what […]
Consulting customer reviews is often the first action one takes on the Internet when choosing a restaurant or booking a hotel. Indeed, who wants to spend an evening in an establishment with bad ratings and negative comments? Customer reviews allow you to take care of your e-reputation, to increase your sales, to bring content with […]
The first position on search engines is a bit “the-place-to-be”, the b.a.-ba, I would even say the MUST to achieve to ensure traffic via search engine optimization on his site! The proof? In November 2017, the click-through rate (CTR) of results in the first (1st) position was 33%! (16% for the 2nd and 10% for […]
In webmarketing (definition), there are many tools whose goal is to collect, analyze and exploit data to increase the notoriety, sales or the number of leads of a company. At Staenk, we use a wide range of tools to propose web strategies that are the most adapted to our customers’ targets and objectives. In this […]
Announced last week on the official blog, live video sharing on Instagram is now available in France. In fact, the option was available for a while in several countries… Now, all versions of the application have this feature! Live video on Instagram, how does it work? To see a live video on Instagram, it’s very […]
